Order ID:89JHGSJE83839 | Style:APA/MLA/Harvard/Chicago | Pages:5-10 |
Instructions:
Advertisement and Culture Question Paper
Question Description
Can you help me understand this Marketing question?
Advertising of different kinds is done all over the world and sometimes it can look very different than what we usually see. Some examples are below.
An interesting piece of promotional work by the US advertising firm Ogilvy & Mather for Salta brand beer in Argentina involved replacing rugby players’ missing teeth with implanted beer bottle openers. Web link for the story is HERE (Links to an external site.).
Promotional work for Dunkin’ Donuts by the French advertising agency Publicis Groupe used the World’s Fastest Flying Woman (#WTFast) to create greater awareness and buzz for their pre-ordering app. Web link for that story is on the web page HERE (Links to an external site.).
my country: Kazakhstan | my state: New Jersey |
Advertisement and Culture Question Paper
RUBRIC |
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Excellent Quality 95-100%
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Introduction
45-41 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned. |
Literature Support 91-84 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned. |
Methodology 58-53 points Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met. |
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Average Score 50-85% |
40-38 points More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided. |
83-76 points Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration. |
52-49 points Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met. |
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Poor Quality 0-45% |
37-1 points The background and/or significance are missing. No search history information is provided. |
75-1 points Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration. |
48-1 points There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met |
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Advertisement and Culture Question Paper |
Advertisement and Culture Question Paper