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Instructions:
Conducting A Self-Evaluation Using The 5W Model
Tell a story about something that happened to you, OR tell a story about what happened to someone else.
Tell a story about something that happened to you, OR tell a story about what happened to someone else. You can be as creative as you like – your story can veer from the literal truth in order to be a “good” story can veer from the literal truth in order to be a “good” story.
Complete 3 Short Discussions
1:
The 5W Model
In this week’s discussion forum, you will conduct a Self Evaluation using the 5W Model.
In your initial post…Choose a specific product that you use daily (food, personal hygiene products, car, etc.) and apply the 5W model from this week’s readings.
Explain your demographics and psychographics.
How do you utilize the product?
Where do you purchase the product? Why?
When and how often do you purchase the item?
Why and how do you select the products?
Why do you not purchase competing products?
How are you the same and different from other consumers?
Do you think this product should be marketed differently?
Post a link to your product.
2:
Conducting Research
This week you learned about strategic quality management. There are various methods that can be used in conducting research and obtaining customer input. Thinking about your workplace and the product or services offered, what methods of obtaining customer input do you feel is beneficial? Explain your thoughts.
3:
When the economy is in a recessionary mode, what will likely be the actions by government using fiscal policy? Is it better to concentrate on aggregate demand or aggregate supply? Why?
Review how and why aggregate demand and aggregate supply shift inward and outward. English economist John Maynard Keynes developed a model that provides an explanation for the high and prolonged rate of unemployment of the Great Depression. According to Keynes, what are the major sources of economic instability?
RUBRIC |
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Excellent Quality 95-100%
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Introduction
45-41 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned. |
Literature Support 91-84 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned. |
Methodology 58-53 points Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met. |
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Average Score 50-85% |
40-38 points More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided. |
83-76 points Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration. |
52-49 points Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met. |
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Poor Quality 0-45% |
37-1 points The background and/or significance are missing. No search history information is provided. |
75-1 points Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration. |
48-1 points There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met |
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Conducting A Self-Evaluation Using The 5W Model |
Conducting A Self-Evaluation Using The 5W Model