How do you determine the needs and goals of the proposal’s target audience
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How do you determine the needs and goals of the proposal’s target audience
Identify the audience: The first step in determining the needs and goals of the target audience is to identify who they are. This includes factors such as their job role, industry, decision-making authority, and level of
expertise. How do you determine the needs and goals of the proposal’s target audience
Conduct research: Researching the target audience is crucial in understanding their needs and goals. This can be done through various methods such as surveys, interviews, and focus groups. Additionally, looking at
industry trends and analyzing the target audience’s past behavior can provide valuable insights.
Identify pain points: Understanding the problems or challenges the target audience is facing can help identify their needs and goals. This information can be used to create solutions that address their specific pain
points and provide value. How do you determine the needs and goals of the proposal’s target audience
Understand the decision-making process: Knowing how the target audience makes decisions can help tailor the proposal to align with their process. This includes understanding the decision-making criteria, who is
involved in the process, and what information they need to make a decision.
Be specific: Tailoring the proposal to the target audience’s specific needs and goals is essential. This includes using language and examples that they can relate to, addressing their specific pain points, and providing
solutions that align with their decision-making process. How do you determine the needs and goals of the proposal’s target audience
Understand the budget constraints: Knowing the target audience’s budget constraints is important when creating the proposal. The proposal must be cost-effective and provide value for the investment.
Understand the company culture and governance: Knowing the company culture and governance is important when creating the proposal. The proposal should be in line with the company culture and governance.
In conclusion, determining the needs and goals of the proposal’s target audience is a crucial step in the proposal writing process. It involves identifying the audience, conducting research, identifying pain points,
understanding the decision-making process, being specific, understanding budget constraints and understanding the company culture and governance. By understanding the target audience’s perspective and
tailoring the proposal accordingly, the chances of it being accepted increase.
How do you determine the needs and goals of the proposal’s target audience
RUBRIC
Excellent Quality
95-100%
Introduction 45-41 points
The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.
Literature Support
91-84 points
The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.
Methodology
58-53 points
Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met.
Average Score
50-85%
40-38 points
More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided.
83-76 points
Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration.
52-49 points
Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met.
Poor Quality
0-45%
37-1 points
The background and/or significance are missing. No search history information is provided.
75-1 points
Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration.
48-1 points
There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met
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