Order ID:89JHGSJE83839 | Style:APA/MLA/Harvard/Chicago | Pages:5-10 |
Instructions:
Impact of Culture on International Marketing Article Summary
Description
Find an article in a current periodical – Wall Street Journal, New York Times, Business Week, Newsweek, or a marketing journal (no more than five years old) on a topic pertaining to international marketing preferably with a relationship to this one of this week’s chapters. Read the article and then summarize it.
Starbucks Analysis and Investment Recommendation Paper
Description
Please first provide a SWOT Analysis for Starbucks, then a Porter Five Forces Analysis, and then lastly a Business Model Canvas. Please provide a recommendation BOTH for and against investing in Starbucks based on your analysis.
Corporation Promotes the Purchase or Sale of Its Products Discussion
Question Description
Help me study for my Marketing class. I’m stuck and don’t understand.
How would you define “Marketing”?
Why is it important to organizations?
Why is it important to consumers?
Impact of Culture on International Marketing Article Summary
RUBRIC |
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Excellent Quality 95-100%
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Introduction
45-41 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned. |
Literature Support 91-84 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned. |
Methodology 58-53 points Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met. |
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Average Score 50-85% |
40-38 points More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided. |
83-76 points Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration. |
52-49 points Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met. |
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Poor Quality 0-45% |
37-1 points The background and/or significance are missing. No search history information is provided. |
75-1 points Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration. |
48-1 points There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met |
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Impact of Culture on International Marketing Article Summary |
Impact of Culture on International Marketing Article Summary