Netflix or Blockbuster Case Study
Order ID:89JHGSJE83839 Style:APA/MLA/Harvard/Chicago Pages:5-10 Instructions:
Netflix or Blockbuster Case Study
Business Capstone
Case Study #3
TXTBOOKRENTAL: Netflix or Blockbuster?
Case Study Location:
http://ezproxy.sckans.edu/login?url=http://search.proquest.com/docview/1647822399?accountid=13979
Trendowski, J., & Sherman, P. (2014). TXTBOOKRENTAL:NETFLIX OR BLOCKBUSTER? Journal of the International Academy for Case Studies, 20(3), 17-23.
Outcomes Addressed: 1, 2, 4, 5
Discussion Points/Questions:
- What are five key challenges faced by Alex in his startup of TXTBOOKRENTAL and how did he overcome each of those challenges? Please explain in detail each situation. (Critical Thinking)
- How did Alex manage his cash flow and credit crises during his startup and how did that impact the success of his company? (Critical Thinking)
- Did Alex reshape the text book industry? If so, how did he impact the environment and what challenges did he face as the industry evolved? (Leadership)
- During the time of TXTBOOKRENTAL start-up, new products were introduced changing the industry. Alex’s options are; stay and compete, change his model or get out altogether. Compare and contrast all of his options, make a recommendation and support the decision with sufficient reasoning. (Career Preparation, Critical Thinking)
RUBRIC
Excellent Quality
95-100%
Introduction 45-41 points
The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.
Literature Support
91-84 points
The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.
Methodology
58-53 points
Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met.
Average Score
50-85%
40-38 points
More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided.
83-76 points
Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration.
52-49 points
Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met.
Poor Quality
0-45%
37-1 points
The background and/or significance are missing. No search history information is provided.
75-1 points
Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration.
48-1 points
There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met
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