Order ID:89JHGSJE83839 | Style:APA/MLA/Harvard/Chicago | Pages:5-10 |
Instructions:
Questions about a Personal Marketing Communications Plan
Plan for Personal Marketing and Communications
We talked about how marketing ideas may be applied to us as individuals in class. The creation of our Personal Brand’ is an opportunity to offer clarity to anything that happens whether intentionally or unintentionally. Personal image is a result of human contact, and it is becoming increasingly so as we interact with technology. We communicate our brand in person, through word-of-mouth from others, through our writing, and, increasingly, through our social media presence and participation. The blurring of personal and professional barriers is unavoidable because our message is disseminated through multiple channels (From LinkedIn to Tinder). Across numerous situations and responsibilities, our brand becomes an overall statement of who we are.
Write succinctly but thoughtfully…
The fact that something is shorter does not imply that it is of poorer quality. Be succinct; be brilliant! as the saying goes.
The goal of this Final Exam is for you to create a Personal Branding strategy.
I. Statement of Vision (25 points)
What do you want to achieve in your career? (This is how you see things… (This is not to be confused with the Mission Statement.)
Second, make a personal brand statement (25 points)
Based on an honest self-evaluation, a quick description of the image you want to project. If you’re unsure, ask a friend to assist you in defining your “image.”
What qualities would you like future employers to notice about you?
What is a unique method to summarize your brand?
Interpersonal, interpersonal, interpersonal, interpersonal, interpersonal, interpersonal, interpersonal, interpersonal, interpersonal, interpersonal, interpersonal, interpersonal, interpersonal, Online, written (25 Points)
a. Face-to-Face communication
i. Elevator Speech for Professionals
Write out the speech you’d give to introduce yourself to someone with whom you’d like to network professionally in about three sentences. Make a lasting impression. For generic responses, I’ll cross them out.
Implementation, evaluation, and control are the last three steps in the process (50 Points)
a. Actualization
i. How will you put what you’ve created into practice?
ii. How will you get from where you are now to where you want to be in the future? Be as precise as possible.
iii. What is the best timeframe for this transition?
b. Assessment
i. How are you going to get feedback? Now and in the future…
ii. To whom are you attempting to communicate? Who can predict how they will react to your brand?
d. Maintain control
i. How frequently will you review your brand?
ii. How will uncontrolled and semi-controlled aspects be monitored?
Final Thoughts (20 Points)
a. Complete the sentence: The growth of my own brand will allow me to…
What are the four P’s of marketing? VI. What are the four P’s of marketing? (Twenty points)
VII. What Do the Four Ps Stand For? Explain each P as if you’re speaking with someone who has never taken a marketing class before. Those are your words! (Twenty points) Lastthree can be left in the document. I’ll take care of those.
Questions about a Personal Marketing Communications Plan
RUBRIC |
||||||
Excellent Quality 95-100%
|
Introduction
45-41 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned. |
Literature Support 91-84 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned. |
Methodology 58-53 points Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met. |
|||
Average Score 50-85% |
40-38 points More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided. |
83-76 points Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration. |
52-49 points Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met. |
|||
Poor Quality 0-45% |
37-1 points The background and/or significance are missing. No search history information is provided. |
75-1 points Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration. |
48-1 points There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met |
|||
You Can Also Place the Order at www.collegepaper.us/orders/ordernow or www.crucialessay.com/orders/ordernow
Questions about a Personal Marketing Communications Plan |
Questions about a Personal Marketing Communications Plan