How would you implement the concept of Triple Bottom Line
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How would you implement the concept of Triple Bottom Line
The Triple Bottom Line”
The concept behind the “triple bottom line” is that companies are responsible to all their stakeholders. This includes everyone who is involved with the company whether directly or indirectly, as well as the planet on which we all live. This approach sees shareholders as part of the stakeholder group, but only as part of it. Before writing your response to this week’s discussion, please review the following resource for more details on the triple bottom line: https://www.mindtools.com/pages/article/newSTR_79.htm
For this week’s discussion, please respond to the following:
- How would you implement the concept of Triple Bottom Line (People, Planet, Profit) at the NAB company you created?
Notes:
- Your response should have three headings, each focusing on an aspect of the triple bottom line as outlined below.
- Check out Chapter 14: Social Responsibility & Sustainability for more information.
- You will use this week’s information in Assignment 3: Ethics and Social Responsibility Plan.
Keep the following format in mind as you complete this week’s discussion:
- Profit – When looking at profit from this theory’s perspective, the idea is that profits will help empower and sustain the community as a whole, and not just represent a benefit for the shareholders. (Briefly explain your approach.)
- People – Discuss your approach to care about suppliers, customers, community, employees. (For example, to care about employees you can provide a good working environment, training and development opportunities, healthcare, etc.)
- Planet – Discuss your approach to minimize your impact on the environment. (An example would be to create processes to minimize waste or reduce energy usage; maybe you are using recycled materials, etc.)
RUBRIC
Excellent Quality
95-100%
Introduction 45-41 points
The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.
Literature Support
91-84 points
The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.
Methodology
58-53 points
Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met.
Average Score
50-85%
40-38 points
More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided.
83-76 points
Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration.
52-49 points
Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met.
Poor Quality
0-45%
37-1 points
The background and/or significance are missing. No search history information is provided.
75-1 points
Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration.
48-1 points
There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met
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