Order ID:89JHGSJE83839 | Style:APA/MLA/Harvard/Chicago | Pages:5-10 |
Instructions:
Assignment: Demand Survey for Bus 625
You’ve been employed as a marketing consultant at your company, or at a company or non-profit organization of your choice. The organization has asked you to choose a sample demographic in order to assess demand for a product or service that they are considering offering. You must submit an unbiased sample survey that accurately reflects the population.
In your article, you say:
Indicate the company’s industry or mission.
Determine the product or services that will be used in the survey.
Identify the issue that the product or service will address.
Explain why the survey is being conducted and what the organization hopes to learn about the product or service.
Explain how and where you selected your sample population, as well as why your selection will provide you with the information you require.
Determine a sample size that will sufficiently reflect the population in your example, as well as how you came to this conclusion in your survey.
Your initial response should be at least 300 words long, according to the guidelines.
RUBRIC |
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Excellent Quality 95-100%
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Introduction
45-41 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned. |
Literature Support 91-84 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned. |
Methodology 58-53 points Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met. |
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Average Score 50-85% |
40-38 points More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided. |
83-76 points Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration. |
52-49 points Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met. |
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Poor Quality 0-45% |
37-1 points The background and/or significance are missing. No search history information is provided. |
75-1 points Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration. |
48-1 points There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met |
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Demand Survey for Bus 625