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Instructions:
BUS 599 Elevator Pitch Business Discussion
“Elevator Pitch”
For this week’s discussion, please respond to the following:
Develop an elevator pitch for your NAB business using the tips provided below. Use quotation marks for the elevator speech.
Provide a rationale for components of your pitch.
Watch the following Lynda.com videos from the video series Giving Your Elevator Pitch with Todd Dewett (use your student login for Lynda.com if prompted):
Benefits to an Elevator Pitch (2:01)
Making an Initial Connection (2:43)
Structuring your Pitch (3:57)
Review this article, ” The 3-Part Elevator Pitch Formula You Need to Know” by Robert Bly, about the 3 steps to include in your elevator pitch.
Please consider the following as you prepare your speech:
The tone of your speech should be upbeat and confident, but not arrogant
Make sure you use positive and compelling words
The speech should be short in duration (about 30 seconds)
Week 9 “video response” challenge: Making a video response will give you excellent practice for doing a “live” elevator speech someday! If you’d like, you may submit your elevator speech as a video and include it as your response. Please make sure that you post a viable video file or include a functional link to the video.
BUS 599 Elevator Pitch Business Discussion
Check out this video to learn more about how to structure an elevator pitch and how to answer this week’s discussion.
RUBRIC |
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Excellent Quality 95-100%
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Introduction
45-41 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned. |
Literature Support 91-84 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned. |
Methodology 58-53 points Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met. |
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Average Score 50-85% |
40-38 points More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided. |
83-76 points Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration. |
52-49 points Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met. |
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Poor Quality 0-45% |
37-1 points The background and/or significance are missing. No search history information is provided. |
75-1 points Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration. |
48-1 points There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met |
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BUS 599 Elevator Pitch Business Discussion |
BUS 599 Elevator Pitch Business Discussion