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Instructions:
Fuyao Glass America Inc Project Summary Paper
Assessment 1 Instructions:
Create a 2-3 page project summary that describes your chosen organization, a business problem or opportunity, the kind of data you will need, and how your topic allows you to demonstrate the MBA program outcomes. Introduction
This course revolves around the creation of a single, significant capstone project. In other words, a project that caps off your learning and your program, allowing you to demonstrate the competencies of leadership and collaboration, ethical and evidence-based decision making, and innovative and strategic thinking. For your capstone, you will choose a real company and analyze it in a way that demonstrates your understanding of the MBA program outcomes. You will turn your analysis of that company into a written report with recommendations and a formal presentation for your intended audience.
Fuyao Glass America Inc Project Summary Paper
Having a solid, doable scope is an important part of creating a successful capstone project, and the exact scope is up to you. To help you establish a realistic scope, you will start with the project summary. Be careful to consider the scalability of your project scope, ensuring that it demonstrates your ability to lead in a business environment and showcases your achievement of all MBA program outcomes. Examples
A scope that is poorly defined:
I want to write a general analysis of the bookseller, Barnes & Noble.
This topic is too broad, and it would probably require hundreds of pages to address all of the possible analyses.
A scope that is better defined:
I want to focus on how Barnes & Noble has managed to survive the Internet age while Borders has crumbled.
What makes this a better scope? The scope is grounded in a problem (such as how to survive Internet competition) or opportunity (such as the area lacking a business that you plan to open), which allows you to focus the analysis.
It must also allow for you to analyze and suggest evidence-based recommendations, takeaways, or actionable next steps as the crux of your project.
Preparation
Fuyao Glass America Inc Project Summary Paper
Fuyao Glass America Inc Project Summary Paper
Read the MBA Capstone Project Description [PDF].
Assessment Description
For this assessment, introduce the organization you have chosen to research, why you chose it, and how it will allow you to demonstrate all of the MBA program outcomes. Write a 2–3 page paper, in an academic writing style, that details the topic and scope of your capstone project. Your project summary should be clear and concise yet thorough enough for faculty to provide feedback and guidance. Your project summary should be well organized and include the following sections:
Describe the background of your chosen organization.
Provide a brief background of your selected organization. For instance, discuss its product lines, number of years in business, organization structure, location, et cetera.
If you choose an organization for which you work, your introduction must include a statement that you received permission to use the company from a supervisor.
Describe a business topic, problem, or opportunity that you intend to research.
Describe the problem or opportunity you see that makes this company a good choice.
Explain the scope of your project by clearly identifying the topics or areas you intend to research.
Explain the level of accessibility to data necessary to examine the chosen business topic, problem, or opportunity.
Address how you will go about obtaining the data.
Identify any special requirements that you might need to meet to access the data you will need.
Explain risks you think will be encountered and the mitigation plan to manage those risks.
Explain how your topic will allow you to showcase your leadership ability by demonstrating each MBA program outcome.
List out each program outcome clearly, and then explain in 3–4 sentences how your topic will allow you to demonstrate each. The MBA program outcomes are listed in the MBA Capstone Project Description.
Fuyao Glass America Inc Project Summary Paper
Identify specific items of your project summary that you believe demonstrates the outcome.
Wrap up your paper with a clear, concise conclusion that summarizes your plan. Just a couple sentences are fine.
Your project summary should have these sections:
Introduction.
Statement of scope.
Demonstration of outcomes.
Conclusion.
Fuyao Glass America Inc Project Summary Paper
RUBRIC |
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Excellent Quality 95-100%
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Introduction
45-41 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned. |
Literature Support 91-84 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned. |
Methodology 58-53 points Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met. |
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Average Score 50-85% |
40-38 points More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided. |
83-76 points Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration. |
52-49 points Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met. |
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Poor Quality 0-45% |
37-1 points The background and/or significance are missing. No search history information is provided. |
75-1 points Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration. |
48-1 points There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met |
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Fuyao Glass America Inc Project Summary Paper