How to pitch and sell your online writing services
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How to pitch and sell your online writing services
If you’re a freelance writer, pitching and selling your online writing services is crucial for growing your business and gaining new clients. However, the process of pitching and selling your services can be intimidating, especially if you’re just starting out. In this blog, we’ll provide you with some tips on how to pitch and sell your online writing services.
- Research Your Target Market
Before you start pitching your services, it’s important to research your target market. This will help you understand the types of clients you want to work with and what their needs are. Researching your target market involves identifying your ideal client, researching their pain points, and understanding their goals. Once you have this information, you can tailor your pitch to their specific needs and preferences.
- Create a Portfolio
Creating a portfolio is a great way to showcase your writing skills and experience. Your portfolio should include your best writing samples, a bio, and your rates. Be sure to organize your portfolio in a way that highlights your niche and showcases your strengths. You can create a portfolio using a website or by using a tool like Contently.
- Craft Your Pitch
Your pitch is the key to landing new clients. Your pitch should be clear, concise, and tailored to your target market. Begin your pitch by introducing yourself and your services. Then, highlight your experience and any relevant credentials you have. Be sure to include specific examples of how you can help the client achieve their goals. Finally, end your pitch with a clear call-to-action.
- Follow Up
Following up is an important part of the pitching process. It shows the client that you’re interested in working with them and that you’re reliable. If you don’t hear back from a client within a week, send a follow-up email. Be polite and professional in your follow-up email, and offer to answer any questions the client may have.
- Offer a Free Sample
Offering a free sample is a great way to showcase your writing skills and build trust with potential clients. Offer to write a short piece on a topic that’s relevant to the client’s needs. This will give them a taste of your writing style and will demonstrate that you’re willing to put in the work to win their business.
- Be Professional
Being professional is key to landing new clients. This means responding to emails in a timely manner, delivering work on time, and communicating clearly and effectively. It also means being open to feedback and making revisions when necessary. Remember, your reputation as a writer is at stake, so it’s important to maintain a high level of professionalism at all times.
- Set Your Rates
Setting your rates is an important part of selling your writing services. Your rates should be competitive and reflective of your experience and skill level. Research what other freelance writers in your niche are charging and set your rates accordingly. Be sure to factor in the time it takes to research, write, and edit your work.
In conclusion, pitching and selling your online writing services requires a combination of research, preparation, and persistence. By researching your target market, creating a portfolio, crafting your pitch, following up, offering a free sample, being professional, and setting your rates, you can effectively pitch and sell your online writing services. Remember, it takes time and effort to build a successful freelance writing business, so be patient and persistent. Good luck!
How to pitch and sell your online writing services
RUBRIC
Excellent Quality
95-100%
Introduction 45-41 points
The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.
Literature Support
91-84 points
The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.
Methodology
58-53 points
Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met.
Average Score
50-85%
40-38 points
More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided.
83-76 points
Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration.
52-49 points
Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met.
Poor Quality
0-45%
37-1 points
The background and/or significance are missing. No search history information is provided.
75-1 points
Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration.
48-1 points
There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met
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