Order ID:89JHGSJE83839 | Style:APA/MLA/Harvard/Chicago | Pages:5-10 |
Instructions:
Internet Marketing Discussion Essay Paper
Google is a growing company that has emerged as a market leader in “information” access, distribution, and online advertising services. Have you ever wondered how Google can afford to build, staff, and operate Best of Breed data centers that enable instant access to a world of information, with an “intuitive” capability that adapts to the search interests of a user? Here is your opportunity to find out.
Note: This Discussion Assignment (Module 5: Week 5) requires the viewing of the Google video in the Learn section of Module 5: Week 5.
Additional research should be conducted to thoroughly address the following discussion topics.
Create and post an initial thread that addresses the following questions or issues:
When conducting a Google search, why do some search results appear before others? Describe in detail the processes that Google uses to prioritize the positioning of search results?
Describe Google Ads (formerly Google AdWords) and AdSense services and how each may benefit a company’s online advertising effort with Google.
Explain why there is increasing concern about potential eavesdropping practices by Google and other companies via Internet-enabled “smart home” devices (e.g.: televisions, assistants, and Wi-Fi networks)? What preventative measures may be taken by consumers to mitigate “always listening,” hacking, eavesdropping and other surreptitious information gathering conducted by unwanted intruders?
“Great is our Lord and mighty in power; his understanding has no limit.” (Psalm 147:5 NIV)
Discuss the vastness of God’s wisdom, knowledge, and power, in consideration of the power of human marvels such as Google.
ensure you copy, paste, and bold EACH EXACT question/component before EACH answer in your initial post and have SEPARATE paragraphs for each key point/component. See the announcement “How to get an “A” in this course?” and the “Example – Formatting for Discussion Questions” —— Why is this important? This is a good communication skill/habit to learn as it makes it much easier for the reader (professor, customer, client, etc.) to quickly/clearly understand your key points and quickly/clearly see if you addressed all the questions/components : )
Suggestion to improve, ensure you submit each of your posts on time (-10% for each day late). Initial Post is due by Thursday 11:59 PM EST. Two Follow Up Posts are due by Monday 11:59 PM EST (-15 Points for each missing post)
If you have any questions, email me at kerieger@liberty.edu
Keep up the good work!
Professor Keith Rieger
GRADING RUBRIC
CONTENT
4 P’s and Marketing Concepts – 14/14 Points
All assignment components are thoughtfully and comprehensively detailed, reflecting collegiate level reasoning and support. Relevant examples or explanations render a clear understanding of the assignment principles.
Sales & Marketing Principles – 15/15 Points
All assignment components are thoughtfully and comprehensively detailed, reflecting collegiate level reasoning and support. Relevant examples or explanations render a clear understanding of the assignment principles.
Demographic Values – 15/15 Points
All assignment components are thoughtfully and comprehensively detailed, reflecting collegiate level reasoning and support. Relevant examples or explanations render a clear understanding of the assignment principles.
Spiritual Integration – 5/5 Points
Provides detailed answer/application to Scriptural integration prompt.
STRUCTURE
Thread: Grammar and Spelling, Word Count. – 11/21 Points
Meets 150-word minimum, spelling and grammar are correct in accordance with APA requirements. Sentences are complete, clear, and concise, pertinent to the assignment topic(s). Where applicable, references are cited in current APA format.
RESPONSES – 30/30 Points
Submits two follow up posts (@100 words minimum) BY 11:59 p.m. (ET) on Monday.
Each of your posts are unique, substantive, and significantly add to the discussion.
Delete comment: Good posts! See my response to your initial post in the forum for specific feedback : ) Suggestion to improve, ensure you copy, paste, and bold EACH EXACT question/component before EACH answer in your initial post and have SEPARATE paragraphs for each key point/component. See the announcement “How to get an “A” in this course?” and the “Example – Formatting for Discussion Questions” —— Why is this important? This is a good communication skill/habit to learn as it makes it much easier for the reader (professor, customer, client, etc.) to quickly/clearly understand your key points and quickly/clearly see if you addressed all the questions/components : ) Suggestion to improve, ensure you submit each of your posts on time (-10% for each day late). Initial Post is due by Thursday 11:59 PM EST. Two Follow Up Posts are due by Monday 11:59 PM EST (-15 Points for each missing post) If you have any questions, email me at kerieger@liberty.edu Keep up the good work!
Professor Keith Rieger GRADING RUBRIC CONTENT 4 P’s and Marketing Concepts – 14/14 Points All assignment components are thoughtfully and comprehensively detailed, reflecting collegiate level reasoning and support. Relevant examples or explanations render a clear understanding of the assignment principles. Sales & Marketing Principles – 15/15 Points All assignment components are thoughtfully and comprehensively detailed, reflecting collegiate level reasoning and support. Relevant examples or explanations render a clear understanding of the assignment principles.
Demographic Values – 15/15 Points All assignment components are thoughtfully and comprehensively detailed, reflecting collegiate level reasoning and support. Relevant examples or explanations render a clear understanding of the assignment principles. Spiritual Integration – 5/5 Points Provides detailed answer/application to Scriptural integration prompt. STRUCTURE Thread: Grammar and Spelling, Word Count. – 11/21 Points Meets 150-word minimum, spelling and grammar are correct in accordance with APA requirements. Sentences are complete, clear, and concise, pertinent to the assignment topic(s). Where applicable, references are cited in current APA format.
RUBRIC |
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Excellent Quality 95-100%
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Introduction
45-41 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned. |
Literature Support 91-84 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned. |
Methodology 58-53 points Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met. |
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Average Score 50-85% |
40-38 points More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided. |
83-76 points Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration. |
52-49 points Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met. |
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Poor Quality 0-45% |
37-1 points The background and/or significance are missing. No search history information is provided. |
75-1 points Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration. |
48-1 points There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met |
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Internet Marketing Discussion Essay Paper |
Internet Marketing Discussion Essay Paper