JRN 4401 HU Managing An Actual Media Outlet
Order ID 53563633773 Type Essay Writer Level Masters Style APA Sources/References 4 Perfect Number of Pages to Order 5-10 Pages Description/Paper Instructions
JRN 4401 HU Managing An Actual Media Outlet
Major Project for JRN 4401-Managing An Actual Media Outlet
Choose one or two situation(s) and/or “groups” to address. This assignment must be in essay format. Your essay should be a minimum of 1,000 words. You must use correct grammar, correct punctuation, and complete sentences.
Your essay must also be in MLA, APA, or AP format. If you are not familiar with these essay formats, please refer to The Purdue Owl website and use whichever essay format you prefer.
Use your book to help you with this assignment. Use key terms from the chapters we have read so far, and you may read ahead, as well. However, please make sure your assignment is written in your own words. If your assignment contains more than 20 percent of material from outside sources, you will receive a 0 for this assignment. If you choose to use outside sources for this assignment, you must include a Works Cited page.
This assignment must be completed by Friday, Oct. 9 at 11:59 p.m. CST. For each day this assignment is late, you will receive four points deducted from your final score. For example, if your assignment is one day late, the best you can make is a 16/20 (or an 80). Any assignments submitted after Oct. 11 will receive a 0. NO EXCEPTIONS.
Wiregrassstudentradio.com is a Troy University official student-run on-line radio station. It “broadcasts” from noon until midnight weekdays (central time). It needs to raise about $200 a month to meet its expenses, license fees, etc. This puts it in competition for advertising dollars with every other media outlet in Pike County, including the Troy Messenger, Troy Cablevision Channel 52, and WTBF-AM (1947) and WTBF-FM (1997), the only commercial stations in Pike County.
WTBF-AM is a “local” station, playing primarily to the Troy population of approx. 15,000 and to a lesser extent, Pike County, with about the same number or residents.
WTBF-FM is an “oldies” station, with older demographics (35-65), and is more local than most but also carries news and information to appeal to the entire Wiregrass, which their signal covers well.
Troy Messenger is the only local newspaper, and it is published five days a week. They skip Monday and Sunday.
Group One is managing wiregrassstudentradio.com. What do we play in order to attract our core audience, how much are commercials, and what can we do to promote it?
Group Two gets to be the new owners of WTBF-AM/FM. How do we maintain the current level of service and profit against this new upstart? What do we play and why? How do we promote? What do we charge?
Group Three gets to be the new owners of the Troy Messenger.
Group Four gets to start a new TV station in Pike County.
You will be a part of any group (you choose). And you can choose up to two situations (groups) to address. You can also just address one—that’s entirely up to you.
Please be as detailed as possible with this assignment. I want to know your game plan, your budget, your target market, your ideas, your schedule, your social media campaigns (if applicable), your channels of interest—everything. You can include real or fake information—that is up to you. It just needs to be believable and logical.
You will have more than your usual week to complete this assignment. You will also need to find time to complete your final exam by the required due date. Use your time wisely as there will be no extensions granted for these two assignments (your final project and final exam).
Attachment preview
Group Two gets to be the new owners of WTBF-AM/FM. How do we maintain the current level of service and profit against this new upstart? What do we play and why? How do we promote? What do we charge?Group Three gets to be the new owners of the Troy Messenger.
RUBRIC
QUALITY OF RESPONSE NO RESPONSE POOR / UNSATISFACTORY SATISFACTORY GOOD EXCELLENT Content (worth a maximum of 50% of the total points) Zero points: Student failed to submit the final paper. 20 points out of 50: The essay illustrates poor understanding of the relevant material by failing to address or incorrectly addressing the relevant content; failing to identify or inaccurately explaining/defining key concepts/ideas; ignoring or incorrectly explaining key points/claims and the reasoning behind them; and/or incorrectly or inappropriately using terminology; and elements of the response are lacking. 30 points out of 50: The essay illustrates a rudimentary understanding of the relevant material by mentioning but not full explaining the relevant content; identifying some of the key concepts/ideas though failing to fully or accurately explain many of them; using terminology, though sometimes inaccurately or inappropriately; and/or incorporating some key claims/points but failing to explain the reasoning behind them or doing so inaccurately. Elements of the required response may also be lacking. 40 points out of 50: The essay illustrates solid understanding of the relevant material by correctly addressing most of the relevant content; identifying and explaining most of the key concepts/ideas; using correct terminology; explaining the reasoning behind most of the key points/claims; and/or where necessary or useful, substantiating some points with accurate examples. The answer is complete. 50 points: The essay illustrates exemplary understanding of the relevant material by thoroughly and correctly addressing the relevant content; identifying and explaining all of the key concepts/ideas; using correct terminology explaining the reasoning behind key points/claims and substantiating, as necessary/useful, points with several accurate and illuminating examples. No aspects of the required answer are missing. Use of Sources (worth a maximum of 20% of the total points). Zero points: Student failed to include citations and/or references. Or the student failed to submit a final paper. 5 out 20 points: Sources are seldom cited to support statements and/or format of citations are not recognizable as APA 6th Edition format. There are major errors in the formation of the references and citations. And/or there is a major reliance on highly questionable. The Student fails to provide an adequate synthesis of research collected for the paper. 10 out 20 points: References to scholarly sources are occasionally given; many statements seem unsubstantiated. Frequent errors in APA 6th Edition format, leaving the reader confused about the source of the information. There are significant errors of the formation in the references and citations. And/or there is a significant use of highly questionable sources. 15 out 20 points: Credible Scholarly sources are used effectively support claims and are, for the most part, clear and fairly represented. APA 6th Edition is used with only a few minor errors. There are minor errors in reference and/or citations. And/or there is some use of questionable sources. 20 points: Credible scholarly sources are used to give compelling evidence to support claims and are clearly and fairly represented. APA 6th Edition format is used accurately and consistently. The student uses above the maximum required references in the development of the assignment. Grammar (worth maximum of 20% of total points) Zero points: Student failed to submit the final paper. 5 points out of 20: The paper does not communicate ideas/points clearly due to inappropriate use of terminology and vague language; thoughts and sentences are disjointed or incomprehensible; organization lacking; and/or numerous grammatical, spelling/punctuation errors 10 points out 20: The paper is often unclear and difficult to follow due to some inappropriate terminology and/or vague language; ideas may be fragmented, wandering and/or repetitive; poor organization; and/or some grammatical, spelling, punctuation errors 15 points out of 20: The paper is mostly clear as a result of appropriate use of terminology and minimal vagueness; no tangents and no repetition; fairly good organization; almost perfect grammar, spelling, punctuation, and word usage. 20 points: The paper is clear, concise, and a pleasure to read as a result of appropriate and precise use of terminology; total coherence of thoughts and presentation and logical organization; and the essay is error free. Structure of the Paper (worth 10% of total points) Zero points: Student failed to submit the final paper. 3 points out of 10: Student needs to develop better formatting skills. The paper omits significant structural elements required for and APA 6th edition paper. Formatting of the paper has major flaws. The paper does not conform to APA 6th edition requirements whatsoever. 5 points out of 10: Appearance of final paper demonstrates the student’s limited ability to format the paper. There are significant errors in formatting and/or the total omission of major components of an APA 6th edition paper. They can include the omission of the cover page, abstract, and page numbers. Additionally the page has major formatting issues with spacing or paragraph formation. Font size might not conform to size requirements. The student also significantly writes too large or too short of and paper 7 points out of 10: Research paper presents an above-average use of formatting skills. The paper has slight errors within the paper. This can include small errors or omissions with the cover page, abstract, page number, and headers. There could be also slight formatting issues with the document spacing or the font Additionally the paper might slightly exceed or undershoot the specific number of required written pages for the assignment. 10 points: Student provides a high-caliber, formatted paper. This includes an APA 6th edition cover page, abstract, page number, headers and is double spaced in 12’ Times Roman Font. Additionally, the paper conforms to the specific number of required written pages and neither goes over or under the specified length of the paper. GET THIS PROJECT NOW BY CLICKING ON THIS LINK TO PLACE THE ORDER
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