PhD Jindal Chair of Global Strategy
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PhD Jindal Chair of Global Strategy
Mike W. Peng, PhD Jindal Chair of Global Strategy
University of Texas at Dallas
Chair, Global Strategy Interest Group, Strategic Management Society (2008)
Decade Award Winner, Journal of International Business Studies (2015) The Only Global Strategy Textbook Author Listed in
The World’s Most Influential Scientific Minds (2015)
Global Strategy FOURTH EDITION
Australia • Brazil • Mexico • Singapore • United Kingdom • United States
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Copyright 2017 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part. Due to electronic rights, some third party content may be suppressed from the eBook and/or eChapter(s). Editorial review has deemed that any suppressed content does not materially affect the overall learning experience. Cengage Learning reserves the right to remove additional content at any time if subsequent rights restrictions require it.