Positioning Potential Advantages and Disadvantages Discussion
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Positioning Potential Advantages and Disadvantages Discussion
I’m stuck on a Marketing question and need an explanation.
Identify what you thought was the most important concept(s), method(s), term(s), and/or any other thing that you felt was worthy of your understanding.
response to each of the following questions:
Should a firm change its positioning depending on the market? What are the potential advantages and disadvantages of doing this?
Write a position statement for yourself to convince your favorite company to hire you.
Cyber Security Discussion
Need help with my Marketing question – I’m studying for my class.
short question
Cyber Security is a major concern to legitimate businesses around the world. It is also the largest growing illegitimate business. What are the 2 to main attack vectors on the technical side discussed in class? What is the 1 main vector for attack on the social engineering side? Explain how IT managers can best thwart attacks. What is a good business approach to creating a solid defense strategy?
RUBRIC
Excellent Quality
95-100%
Introduction 45-41 points
The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.
Literature Support
91-84 points
The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.
Methodology
58-53 points
Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met.
Average Score
50-85%
40-38 points
More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided.
83-76 points
Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration.
52-49 points
Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met.
Poor Quality
0-45%
37-1 points
The background and/or significance are missing. No search history information is provided.
75-1 points
Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration.
48-1 points
There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met
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Positioning Potential Advantages and Disadvantages Discussion