Summary of the external environment
Order ID 53563633773 Type Essay Writer Level Masters Style APA Sources/References 4 Perfect Number of Pages to Order 5-10 Pages Description/Paper Instructions
Summary of the external environment
Need all the below points including sub points to be answered for MC Doanlds company without leaving a single point in PPT VERY FANCY nice colors and video links from youtube and no plain text, need images bright and colorful
Sample attached for the pointers to be covered should NOT be used for this presentation, its just a guide for the information to be covered
Now need all the 18 below points in PPT including sub points
1) Any relevant historical information about your selected company.
When was it formed?
Where is it based out of?
What industry is it in?
What services do they provide, or products do they sell?
Use references to support your position
2) State the vision statement.
Does the vision statement meet the criteria we discussed during our course? Why/why not.
Provide the criteria you are reviewing and how the company does or does not meet each one
3) State the mission statement
Does the mission statement meet the criteria we discussed during our course? Why/why not
Provide the criteria you are reviewing and how the company does or does not meet each one
4) What makes them unique and why
What do they do differently that competitors don’t do
What industry
Which customer segment
Which market
What is their sustainable competitive advantage and why
5) Summary of the external environment only
Key points
General Environment ONLY
Use PESTEL
6) Summary of the external environment only
Key points
Industry specific environment ONLY
Use the Five Forces Model
What is driving change in the industry and why
7) Provide a Strategic Group Map of your company and its competitors
8) SWOT Analysis
Market opportunities verses external threats
What are the company’s three top resources? Why?
What are the company’s three top capabilities? Why?
What are the company’s three top competitive advantages? Why?
9) Which one of the Five Generic Strategies are they using and why
10) Is the company operating proactively (offensively) or reactively (defensively) and why?
Which offensive or defensive strategy is your company using?
Is it working? How do you know?
11) Does your company operate in international markets?
Is it successful in the international markets? How do you know?
12) Has your company diversified? If so how?
Provide at least one example
What type of diversification is it?
Horizontal or vertical
Successful? Explain.
If your company has not diversified, should they in your opinion?
If yes, how and why?
If no, why not?
13) What change in strategy have you identified
What about the external environment do you believe makes this strategy a winning choice?
What are potential risks of implementing the strategy
What does the company need to be successful (internal or external)
People?
Capabilities?
Corporate resources?
Other?
Support your opinion with the facts, finances and references
14) Market opportunity
Customers served
Product/services
How can your company leverage their uniqueness, their resources and their capabilities in your opinion. Why?
How will this change in strategy impact competitive advantage?
Support your opinion with the facts
15) What are three tactics or operational actions that the company should take to move your recommended strategy forward?
Why?
Create a plan to implement it.
What, who, when where, why and how
16) List at least three recommendations of how the company can/should measure and monitor progress of your proposed plan
17) What is one thing or new way of looking at strategy that you learned during our course
18) List your references/sources here at least 3 scholarly peer reviewed sources apart from normal
RUBRIC
QUALITY OF RESPONSE NO RESPONSE POOR / UNSATISFACTORY SATISFACTORY GOOD EXCELLENT Content (worth a maximum of 50% of the total points) Zero points: Student failed to submit the final paper. 20 points out of 50: The essay illustrates poor understanding of the relevant material by failing to address or incorrectly addressing the relevant content; failing to identify or inaccurately explaining/defining key concepts/ideas; ignoring or incorrectly explaining key points/claims and the reasoning behind them; and/or incorrectly or inappropriately using terminology; and elements of the response are lacking. 30 points out of 50: The essay illustrates a rudimentary understanding of the relevant material by mentioning but not full explaining the relevant content; identifying some of the key concepts/ideas though failing to fully or accurately explain many of them; using terminology, though sometimes inaccurately or inappropriately; and/or incorporating some key claims/points but failing to explain the reasoning behind them or doing so inaccurately. Elements of the required response may also be lacking. 40 points out of 50: The essay illustrates solid understanding of the relevant material by correctly addressing most of the relevant content; identifying and explaining most of the key concepts/ideas; using correct terminology; explaining the reasoning behind most of the key points/claims; and/or where necessary or useful, substantiating some points with accurate examples. The answer is complete. 50 points: The essay illustrates exemplary understanding of the relevant material by thoroughly and correctly addressing the relevant content; identifying and explaining all of the key concepts/ideas; using correct terminology explaining the reasoning behind key points/claims and substantiating, as necessary/useful, points with several accurate and illuminating examples. No aspects of the required answer are missing. Use of Sources (worth a maximum of 20% of the total points). Zero points: Student failed to include citations and/or references. Or the student failed to submit a final paper. 5 out 20 points: Sources are seldom cited to support statements and/or format of citations are not recognizable as APA 6th Edition format. There are major errors in the formation of the references and citations. And/or there is a major reliance on highly questionable. The Student fails to provide an adequate synthesis of research collected for the paper. 10 out 20 points: References to scholarly sources are occasionally given; many statements seem unsubstantiated. Frequent errors in APA 6th Edition format, leaving the reader confused about the source of the information. There are significant errors of the formation in the references and citations. And/or there is a significant use of highly questionable sources. 15 out 20 points: Credible Scholarly sources are used effectively support claims and are, for the most part, clear and fairly represented. APA 6th Edition is used with only a few minor errors. There are minor errors in reference and/or citations. And/or there is some use of questionable sources. 20 points: Credible scholarly sources are used to give compelling evidence to support claims and are clearly and fairly represented. APA 6th Edition format is used accurately and consistently. The student uses above the maximum required references in the development of the assignment. Grammar (worth maximum of 20% of total points) Zero points: Student failed to submit the final paper. 5 points out of 20: The paper does not communicate ideas/points clearly due to inappropriate use of terminology and vague language; thoughts and sentences are disjointed or incomprehensible; organization lacking; and/or numerous grammatical, spelling/punctuation errors 10 points out 20: The paper is often unclear and difficult to follow due to some inappropriate terminology and/or vague language; ideas may be fragmented, wandering and/or repetitive; poor organization; and/or some grammatical, spelling, punctuation errors 15 points out of 20: The paper is mostly clear as a result of appropriate use of terminology and minimal vagueness; no tangents and no repetition; fairly good organization; almost perfect grammar, spelling, punctuation, and word usage. 20 points: The paper is clear, concise, and a pleasure to read as a result of appropriate and precise use of terminology; total coherence of thoughts and presentation and logical organization; and the essay is error free. Structure of the Paper (worth 10% of total points) Zero points: Student failed to submit the final paper. 3 points out of 10: Student needs to develop better formatting skills. The paper omits significant structural elements required for and APA 6th edition paper. Formatting of the paper has major flaws. The paper does not conform to APA 6th edition requirements whatsoever. 5 points out of 10: Appearance of final paper demonstrates the student’s limited ability to format the paper. There are significant errors in formatting and/or the total omission of major components of an APA 6th edition paper. They can include the omission of the cover page, abstract, and page numbers. Additionally the page has major formatting issues with spacing or paragraph formation. Font size might not conform to size requirements. The student also significantly writes too large or too short of and paper 7 points out of 10: Research paper presents an above-average use of formatting skills. The paper has slight errors within the paper. This can include small errors or omissions with the cover page, abstract, page number, and headers. There could be also slight formatting issues with the document spacing or the font Additionally the paper might slightly exceed or undershoot the specific number of required written pages for the assignment. 10 points: Student provides a high-caliber, formatted paper. This includes an APA 6th edition cover page, abstract, page number, headers and is double spaced in 12’ Times Roman Font. Additionally, the paper conforms to the specific number of required written pages and neither goes over or under the specified length of the paper. GET THIS PROJECT NOW BY CLICKING ON THIS LINK TO PLACE THE ORDER
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