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Instructions:
Discussion Questions about Government Public Relations Practice
Video Lectures, Part 1
Know Why You’re Doing What You’re Doing | Michael Jr. (3:49)
Michael Jr.’s Police Experience | Michael Jr.’s Police Experience (9:44)
Instructions
Answer each of the questions/prompts below with two paragraphs utilizing topics from the text or your own research by the mid-week deadline, depending on your readings and video lectures (be sure to cite correctly).
Discuss the relevance of “Knowing your why” in order to effect change in society based on the course materials for these weeks and the semester material?
PART TWO:
Readings from Textbooks:
1. Chapter 12: Using Monitoring and Evaluating to Measure Public Affairs by Lee, Neeley, and Stewart
External: https://www.tobaccofreekids.org/assets/factsheets/0371.pdf 2. Effectiveness
How public health communication campaigns can influence communities
INSTRUCTIONS
Answer each of the prompts with three paragraphs by the mid-week deadline, using concepts and sources from the text or your own research.
Question:
1. What are the key purposes and goals of the Government and Results Act (GPRA) and what is a Performance Management Plan (PMP)?
2. As a future Public Administrator, Public Official, Public Information Officer, Press Secretary, Communications Director, and so on WHY do you think monitoring and assessing should be a part of strategic planning for good public relations?
3. “Public relations practitioners often agree that the quality of the connections we develop and maintain with the media is the most essential resource we deliver to our company.” Agree/disagree, and explain why in the comments section.
There are a few things to keep in mind:
1. For your ideas and statements, please include foundational background and depth, as well as sources. ***Always clarify your point of view to the reader rather than assuming they understand it.
2. Make sure you include a Works Cited section at the end of each postings.
3. Double-check that you’ve answered all of the prompt’s questions completely.
Discussion Questions about Government Public Relations Practice
RUBRIC |
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Excellent Quality 95-100%
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Introduction
45-41 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned. |
Literature Support 91-84 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned. |
Methodology 58-53 points Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met. |
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Average Score 50-85% |
40-38 points More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided. |
83-76 points Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration. |
52-49 points Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met. |
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Poor Quality 0-45% |
37-1 points The background and/or significance are missing. No search history information is provided. |
75-1 points Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration. |
48-1 points There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met |
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Discussion Questions about Government Public Relations Practice |
Discussion Questions about Government Public Relations Practice