Pollution of the Marine Environment
Order ID: 89JHGSJE83839 Style: APA/MLA/Harvard/Chicago Pages: 5-10 Instructions:
Description / paper instructions
This assignment you get to choose your own communication campaign for any product?Pollution of the Marine Environment?, service or awareness or fundraiser or political. This assignment is similar to the sell it campaign assignment. For your campaign design 2-3 campaign examples and you will need a report explaining your campaign, however this assignment you will not have a written report, you will explain your report visually by video. You will have to make a voice over video presentation explaining your campaign. For this assignment you need to include in your video presentation the following:
An overview of your product/service/cause, explaining your target market, your advertising platforms, your budget with real cost and references, explanation of your sample ads campaigns and other relevant information. Be creative & unique! You may have more than one different styles of campaign and use various marketing platforms. You will have up to 30-40 mins to present your campaign. Should be persuasive, informative and enough information to have your report explained to obtain good grade!The previous sell it campaign assignment: for
This assignment you need to create a campaign project about social awareness cause. You need to pick a social awareness cause you are interested in creating a campaign for. You are hired as consultant to create social awareness campaign on your chosen cause. You need to sell it make people aware of the issues that are happening. Some social causes you might be interested are BLM, environmental, human rights, LGTB+ causes, or any other causes you are interested. If you have a team you would like to work with let me know if not I will choose your team.For this assignment you need to write a campaign report and design 3-5 of your own campaign ads. Within your campaign report you need to explain about your campaign concept, write about your target market, how you will be advertising to your targeted market, what platforms of advertisements will you be using, the cost (estimated feature with references, no limit), the budget, PESETEL analysis (no SWOT), detail explanation of each campaign ad you design. Campaign ads need to be included in the campaign report. You may have more than one different styles of campaign and use various marketing platforms.
Part of this assignment you need sell it to the client/company you are trying to win their business. You need to present and persuade and explain your campaign. You need to create to create a video presentation. You will need to upload it on video sharing platform and within your report have link to for your presentation. You may choose one person to present or have everyone present. You just need to create a video voice over of your presentation. Be creative for your report and presentation! You presentation should be no longer than 30-35mins.
Overview of campaign
Explaining campaign cost
Explain the target market
How marketing be done
The budget
PESTEL analysis
Campaign ads-50 MarksCreative brief
The design of the ads
Creativity each ad
Explanation of each ad design
RUBRIC
Excellent Quality
95-100%
Introduction 45-41 points
The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.
Literature Support
91-84 points
The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.
Methodology
58-53 points
Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met.
Average Score
50-85%
40-38 points
More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided.
83-76 points
Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration.
52-49 points
Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met.
Poor Quality
0-45%
37-1 points
The background and/or significance are missing. No search history information is provided.
75-1 points
Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration.
48-1 points
There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met
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Pollution of the Marine Environment