Public Relations Excellence and Management in Organizations
Order ID:89JHGSJE83839 Style:APA/MLA/Harvard/Chicago Pages:5-10 Instructions:
Public Relations Excellence and Management in Organizations
Graduate Term Paper
Due: Dec. 9, 2021
To show mastery of the concepts of excellence in public relations from a management context, you will write a comprehensive term paper (which serves as your “final exam” for this course. The title of your paper is:
The Relationship Between Public Relations Excellence
and Management in Organizations
You may include a subtitle to distinguish an aspect of this broad subject; however, it is expected that the basis of this paper is grounded in the Manager’s Guide to Excellence in Public Relations and Communication Management, written by Dozier, Glen, Larissa and James Grunig, 1995. This book is a detailed report on seminal research on the relationship of public relations professionals and organizational management. It is expected and required that all graduate students read this book and use it as the centerpiece of their graduate paper. In addition, it is expected that at least 10-15 additional references in the form of books, peer-reviewed journal articles are used in your term paper.
The term paper should be prepared using APA style conventions with a cover sheet and should include extensive in-text citations and attribution as well as a reference page. Its length should be no less than 15 pages of body copy with supporting documentation additional.
RUBRIC
Excellent Quality
95-100%
Introduction 45-41 points
The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.
Literature Support
91-84 points
The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.
Methodology
58-53 points
Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met.
Average Score
50-85%
40-38 points
More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided.
83-76 points
Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration.
52-49 points
Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met.
Poor Quality
0-45%
37-1 points
The background and/or significance are missing. No search history information is provided.
75-1 points
Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration.
48-1 points
There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met
You Can Also Place the Order at www.collegepaper.us/orders/ordernow or www.crucialessay.com/orders/ordernow