Order ID:89JHGSJE83839 | Style:APA/MLA/Harvard/Chicago | Pages:5-10 |
Instructions:
As we’ve seen this week, the healthcare industry faces a number of specific problems that have an impact on organizational marketing initiatives. One of these difficulties is maintaining a competitive edge in the area in the face of rapid technical improvements. You will evaluate the impact of medical tourism on the prospective marketability of healthcare services in the United States in this debate.
Read the following from the internet:
D. S. Sandberg, D. S. Sandberg, D. S. Sandberg (2017). Medical tourism is a rapidly growing sector of the worldwide healthcare economy. 281288 in International Journal of Healthcare Management. doi:10.1080/20479700.2017.1296213
Examine how technology has changed the marketing paradigm in healthcare, as well as the ramifications for competitiveness in the United States. What impact will this worldwide presence have on local services? What are the advantages and disadvantages of medical tourism for the consumer? How can you strategize as a field leader to guarantee that the effects of medical tourism have the least possible impact on local operations?
Use your course and textbook readings, as well as the South University Online Library, to aid your work. Cite your sources in your work, as in other assignments, and include references for the citations in APA format.
Your first post should be between 500 and 1,000 words long.
RUBRIC |
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Excellent Quality 95-100%
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Introduction
45-41 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned. |
Literature Support 91-84 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned. |
Methodology 58-53 points Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met. |
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Average Score 50-85% |
40-38 points More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided. |
83-76 points Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration. |
52-49 points Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met. |
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Poor Quality 0-45% |
37-1 points The background and/or significance are missing. No search history information is provided. |
75-1 points Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration. |
48-1 points There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met |
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